Roku and Boxee? New things I must know, or old things I should have known about already?!

I know I've been quiet today, I am still working diligently on getting into great paid writing programs and being able to share some great news and help everyone who reads my blog out.  As I was briefly scanning some locally posted writing gigs on Craigslist, I came across this:

"We are looking for a freelance PR person in the Portland area who knows the tech world well. If you have a handle on the iPhone/iPad landscape, can tell the difference between Android and WinMo, and know a bit about internet appliances like Roku and Boxee, then you are a perfect fit. Its only a couple hours here and there probably, but could turn into more in time if you wanted."

I realized that someone is speaking a very foreign language of apps, sites, and services I MAY really benefit from knowing.  What I can gather so far (and this may require revision as I'm about to go to bed and have zero research into the subject) is that this particular job involves posting updates, relevant business correspondence and presence in an online format.  We have WinMo, most likely referring to a Windows mobile sort of platform, a mention of Android which leads me to the mobile device with the same name, and two other names that as of yet have no meaning whatsoever to me, which could be something similar to delicious, reddit, or some other rating and sharing social networking services. 

Could this gig I'm completely unqualified for be a starting place for learning some new skills that could help me find freelance work in the future? ABSOLUTELY.

Being a freelancer is about being flexible, and approaching opportunities in a unique way.  If I were to approach this curious little shout out with the usual "I am very interested in your position for... whatever it is exactly you are talking about" with an attachment with a resume nowhere near resembling what they are looking for, it would be an obvious fail.  But what I can do, is perhaps reply with open ended questions learning more about what exactly they are looking for someone to do for them and the methods they are using to accomplish it.  I may be able to fish out a whole new avenue of online marketing I hadn't known about or I hadn't known how to accomplish.

Food for thought, and the real take home here is even a freelance gig you can't accomplish doesn't mean you won't ever be able to accomplish it.  The beauty of the internet: anyone can become an expert.